shared between brothers and sisters

be imaginative. stay curious.

Kids don't play by the rules, so why would we?
In a world of pinks and blues, we believe that children's products don't have to be separated by gender.

we design with children in mind

We create garments and accessories that catch the eye and encourage children to explore their imagination, sparking confidence in their own skin.

We focus on mixing patterns, shapes, textures, and oversized silhouettes. Our range is versatile enough to be mix and matched, collection to collection, making dressing up easy while increasing longevity of wears.

Treasure your pieces and pass them down - that's what they're made for. :)

we seek to become a staple in your mini's wardrobe, each giving a new life to the garment in their own way through play.

designed and made in usa

s h o p - i n f a n t s

s h o p - k i d s